Tag Archives: Mobile Network Testing

Rohde & Schwarz: Video Services Dominance of Mobile Networks Will Continue to Increase – but What About the Quality?

Video is already the dominant service that consumes the most data in today’s mobile networks and its significance will continue to increase in the future. Subscribers streaming YouTube and Netflix on their smartphones and tablets are driving the increase in traffic but it is important to remember that the quality of the performance of video services is fundamental to customer satisfaction and Quality of Experience.

A key challenge for network operators is how the perceived quality of a video streamed via a mobile network can be measured accurately and consistently. Business Review Webinars a thought leader for business professionals has partnered with Rohde & Schwarz, a global leader in telecommunications to examine the essentials that you need to know about video services and how to test them.

Jeremy Carpenter, Marketing Manager at Rohde & Schwarz Mobile Network Testing explained, “To retain subscribers and stay ahead of the competition, it is critical for mobile network operators to verify that the video applications are running with high quality over their networks. To achieve this you must understand the factors that influence the quality of video streaming applications and how to test accurately and consistently in a way that provides a true representation of the end user’s experience.”

This free webinar entitled “5 Essentials for Accurate Video Quality Testing in Mobile Networks” to be broadcast on Thursday 6th October is valuable for Mobile Network Operators, Testing Service Providers, Mobile Network Regulators and Wireless Network Equipment Manufacturers and contains technical and practical content about video quality testing in mobile networks.

Register for one of the webinars at 10:00 am CEST or 5:00 pm CEST.

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What can testing do to ensure the quality of Mobile Video Services?  

 by Arnd Sibila, Technology Marketing Manager, Rohde & Schwarz

Arnd SibilaArnd Sibila joined Rohde & Schwarz in 2012 as Technology Marketing Manager for Wireless Technologies. In 2014 and 2015 he additionally led the Infrastructure Global Key Account Manager group. Since 2016 he focus on Technology Marketing for the Mobile Network Testing market segment. 

Arnd holds a master’s degree in electrical engineering (communication technologies, RF technology) from the Ruhr-University of Bochum, Germany.

What can testing do to ensure the quality of Mobile Video Services?

As we all know, video is already the dominant service that consumes the most data in today’s mobile networks and its significance will continue to increase in the future. It therefore follows that the performance of video services is fundamental to customer satisfaction and Quality of Experience. Here at Rohde & Schwarz Mobile Network Testing, our customers look to us to help them test the perceived quality of a video streamed via a mobile network accurately and consistently.

My job as a Technology Marketing Manager brings me into contact with operators who want to retain subscribers and stay ahead of the competition and are concerned that the most popular video applications are running with high quality over their networks. My experience is that there are many different opinions out there and even confusion regarding exactly how to test mobile video quality and what impact network performance has on end user QoE. That’s why we are planning a webinar entitled “5 Essentials for Accurate Video Quality Measurements in Mobile Networks”.

In this webinar R&S Mobile Network Testing, pioneer of video services testing and developer of ITU-T approved methods to measure perceived video quality, will discuss the key topics that you need to know about video services and how to test them. The principle factors that influence the quality of video streaming applications and in particular the impact of the mobile network performance will be examined along with their effect on overall QoE.

Don’t miss this webinar with valuable technical and practical content about video quality testing in mobile networks. Secure your place by registering today!

Register for 10AM CEST (Paris) / 4PM CST (Beijing) session!

Register for 5PM CEST (Paris) / 11AM EST (New York) session!

R&S Mobile Video Testing Webinar Banner

 

 

 

 

Rohde & Schwarz has longstanding expertise in RF test equipment, network optimization, and network troubleshooting based on drive testing and scanners while SwissQual is a pioneer in mobile network and service benchmarking and has played a key role in the mobile telecommunications market. As an active member of international standardization committees, such as ITU, ETSI, and VQEG, SwissQual is actively involved in the development of measurement standards and test algorithms in the field of Mobile Network Testing.

You can also find more information under www.mobile-network-testing.com or follow us in LinkedIn under https://www.linkedin.com/company/swissqual-ag