Spotlight Interview with Virginia Murray, Vice President Global Product Marketing for Food + Beverage at Aptar

Why did you decide to do a webinar with us?

We know this topic is top of mind within our CPG customers and overall industry.  It is so important we connect and be aware of how understand and translate the market shifts coming and what it may mean. The webinar session will be a great way for us to connect with the many key players on the Food and Beverage markets and find opportunities to collaborate in creating a much more sustainable future for everyone.

What will the audience gain from attending your webinar?

As responsible companies committed to progressing our sustainability goals and mission, we believe customers will gain some key insights and approaches to potentially apply or consider in their business.

How did you get into the industry and what do you most enjoy about your role?

My background has always been in Marketing and I have always enjoyed monitoring consumers and market activity to then anticipate what is coming.   We know markets don’t stand still, consumer behaviour, habits and what is most important are always progressing.  I see this topic as a critical shift coming and we all have a responsibility to address and determine these potential new paths for our future.

What are you hoping to achieve in the future in your personal and professional life?

To keep making a difference for my company and society.  We all want to make our world better, reduce the pollution, reduce the emissions and if we directly contribute towards this, it will provide the right legacy for generations to come.

What would someone be surprised to know about you?

I have no idea…. 😊


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