The Future of Retail - Selling Experiences Through Digital Transformation

Digital Transformation is the integration of digital technologies into all the areas of business, fundamentally changing how you operate and deliver value to your customers.

Today's retailers have never had more demands, or more opportunities to touch their customers in new and exciting ways as retailers are not just selling things, they are selling experiences.

To sell "experiences and things" it is incumbent that retailers undergo a Digital Transformation, where "Digitization is an Operational Necessity", according to Jeanne Ross of MIT CISR. How do you meet this need that the World Economic Forum says will deliver a $100 TRILLION-dollar value to business and society over the next decade? What will you do, understanding that today you have so heavily invested time and money in your existing systems and processes?

Join us for the retail round table to share and gain techniques on how technology transforms customer experience, maximize IT returns and save cost. Discuss how Digital Transformation can be an integral part of your future where you can better use existing and future technologies like:

- Cloud
- Automation
- Artificial Intelligence
- Virtual and Augmented Reality
- Transformative Customer Experience